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External Marketing Manager



Marketing & Communications
Missouri, USA
Posted on Thursday, May 23, 2024

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External Marketing Manager

Position Summary:

Guides and develops a client marketing function. Contributes to strategic planning and is accountable for the overall success of the function. Responsible for execution, client satisfaction, and ensuring all deliverables are on-time and within budget. Serves as a Subject Matter Expert and team resource, the team's over-arching project manager, and primary point of contact for communication between internal teams.

Job Description:

Primary Responsibilities

  • Manages the activities of the function and coaches, mentors, motivates, supports, and helps develop a team of individual contributors and/or supervisors. Manages and/or supports performance management/corrective action plans, goal setting/review, regular guidance and 1-1 check ins, career development/planning, upskilling, resource allocation, staffing, DE&I initiatives, and other People & Culture programs/activities as needed. Fosters accountability and collaboration to ensure team member and overall team success.
  • Oversees maintenance of internal and client reporting, scheduling, resourcing, and coordination of meetings/presentations.
  • Monitors project timelines and ensures that team members have what they need to complete projects on time, within scope, and within budget.
  • Fosters client relationships based on trust and mutual understanding.
  • Identifies and implements opportunities to grow and improve efficiencies. Guides operational processes and procedures to ensure deliverables maintain high quality standards.
  • Partners on the development and planning of strategic marketing initiatives that meet business, client, and sales goals. Responsible for ensuring compliance with regulations, internal policies, and client contracts.
  • Partners cross-functionally to generate and/or direct creative and effective concepts for a variety of marketing campaigns and initiatives across multiple clients.
  • Utilizes best practices, research, and historical performance data to ensure each client strategy and all deliverables are data-informed.
  • Stays up to date on the latest marketing trends/technologies and advises the team on new opportunities to test, refine, and innovate.


  • Bachelor's degree in Marketing, Communications or a related field or equivalent
  • 5+ years of relevant experience or the knowledge, skills, and abilities to succeed in the role
  • Experience overseeing marketing initiatives from strategy to implementation and beyond
  • Strong project-management skills with the ability to delegate to and support junior team members
  • Skillful technology skills including experience utilizing Microsoft Office, including Work, Excel, Outlook, and PowerPoint
  • Strong data and research skills including the ability to use and interpret data/performance metrics
  • Sharp interpersonal and collaboration skills
  • Advanced knowledge of marketing best practices
  • Strong organization, problem-solving, and detail orientation skills with the proven ability to guide daily operations while keeping focus on strategic priorities
  • Strong communication skills, both written and verbal


  • Agency experience
  • Health care/systems marketing experience

Working Conditions

  • While performing the duties of this job, the employee works in normal office working conditions.


  • The job description describes the general nature and level of work being performed by people assigned to this job and is not intended to be an exhaustive list of all responsibilities, duties and skills required. The physical activities, demands and working conditions represent those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job duties and responsibilities.
  • Direct mail and digital marketing experience

Lumeris is an EEO/AA employer M/F/V/D.

The hiring range for this position is:


Factors that may be used to determine your actual pay rate include your specific skills, experience, qualifications, location, and comparison to other employees already in this role. This role may also be eligible for incentive compensation. At Lumeris, we are committed to providing a total rewards package that supports your overall well-being. Our benefits include medical, vision, dental, well-being programs, 401(k) with company matching, life insurance, paid time off including paid leave, and so much more. Learn more by visiting our Careers Page.

Member Facing Position:



Time Type:

Full time

Lumeris and its partners are committed to protecting our high-risk members & prospects when conducting business in-person. All personnel who interact with at-risk members or prospects are required to have completed, at a minimum, the initial series of an approved COVID-19 vaccine. If this role has been identified as member-facing, proof of vaccination will be required as a condition of employment.